Affirm

Affirm Normalizing Shampoo was developed to assure complete hair neutralization. The acid balance is pH 6.0 in a detangling, concentrated shampoo formula such as this.

Affirm Protecto is step 1 of an innovative four-step system that provides maximum scalp comfort as it moisturizes dry hair and scalp while relaxing.
Affirm Protecto makes hair comb very easily during both wet or dry stages.

Affirm Positive Link Conditioner is a post chemical pH normalizer that restores hair to its proper pH of 4.5-5.5 after relaxer application. (NOTE: After relaxer is rinsed, the hair is still alkaline (pH 10) and cuticles remain partially open. There by all

Affirm Gentle Assurance Scalp Protector is an unique base creme designed to protect the skin adjacent to the hairline areas and to enhance the comfort of scalp-sensitive clients.

Affirm Conditioning Creme Relaxer with Protecto conditions the hair before, during and after chemical processing as part of an innovative four-step relaxer system.

Affirm Sensitive Scalp Relaxer's revolutionary formula retains up to 76% of fiber elasticity while superably relaxing the hair. Especially formulated for clients prone to scalp irritation or with dry hair and scalp.

Affirm 5 in 1 Reconstructor is a unique blend of micro and macrofibrous conditioners that is applied immediately after rinsing the relaxer from the hair and before the Normalizing Shampoo.